I always tell people there are different types of dumb. Some things are stupidly dumb - which no one likes - and some things are brilliantly dumb to the point of being awesome. That's the kind of dumb I often strive for.
Here's an example of such phenomenon. One day I decided to create a YouTube channel fooling people into thinking they'll be hearing their favourite songs with lyrics on the screen. Instead of playing the track, I decided it would be funny to literally give them only the lyrics in the form of someone reading them aloud.
The responses were a mixture of either pure hate, pure love, or pure confusion. See some comments above. This is a steady ongoing side project / experiment that I work on during my off-time. Submissions are open. :)